Core Web Vitals.
Just the sound of it strikes fear into the hearts of SEOs.
This is most likely because it’s probably the most hyped Google algorithm update so far.
The question is, should you be worried about it?
How do you know if your site is ready for Core Web Vitals?
In this post, I’ll be explaining what Core Web Vitals are, how you can analyze your site, and how you can easily optimize for it.
SEO takes on a major role in the world of digital marketing.
When we think of SEO, though, Google seems to be the first thing that comes to mind. For those of you who might have forgotten - Google isn’t the only search engine out there.
Microsoft’s Bing, for instance, is the second most used search engine in many countries worldwide. According to Statista - Bing captured 6.5% of the global search market in July 2020.
Also, according to ComScore, traffic converts better at Bing's Network and their audience spends 6.8% more money online than Google searchers.
No matter where your loyalty lies, through this blog post we’ll get deeper into the advantages that come with using Bing.
Every good digital marketer loves data.
The reason is as a marketer, every decision you make should be backed up with data. Think of data as the instruments on your aircraft. Without instruments, on a foggy day, a pilot literally doesn’t know what direction they’re flying in.
The same is true of SEO.
With that said, there are many different ways to present data. Each presentation tells a different story. Each story gives you unique insights.
This means not every tool or data set will help a marketer find the insights they are looking for. You can’t build a cabinet with just a hammer.
This brings me to the subject of APIs for SEO.
There are times when the standard toolset just isn’t enough. Many marketers turn to APIs when they need their data presented in a specific way.
In this post, I’ll be covering what an API is and how you can use one to improve your SEO. I’ll also show you how you can get started using Rank Ranger’s API.
It seems like just yesterday when 2021 rolled in. Although it’s already March, we decided to reach out to SEO experts to pick their brains.
We wanted to know what SEO trends to look at for the rest of 2021.
Now you might be wondering…
What’s the point in creating another expert roundup?
I wanted to create a resource that will help you the reader really scale up your SEO for 2021 by understanding the emerging trends. A resource that will help you turn knowledge into actionable insights.
Without further ado, here are the emerging SEO trends for 2021 part one.
Having worked in a small marketing agency, I’ve had the opportunity to work on many sites in many different industries. Seeing a site gaining traffic and eventually, organic conversions is a really rewarding experience.
However, there was one thing I never got to work on.
A brand new site.
When I finally got my hands on one I discovered…
It took ages to get any traction.
I discovered there are some concrete steps you can take that will set your site up for success.
Getting this right in the beginning, will substantially speed up your site’s progress and get you out of the sandbox as quickly as possible.