Rank Ranger Blog

Webmaster Tools Transition to Search Analytics

Search Console Search Queries Keywords reportGoogle announced at the end of August that their new Search Analytics API would be replacing the Webmaster Tools data that has been used in your reports. Our Developers have been testing the new Search Analytics API since the beginning of August with plans to release an update before Google deprecated Webmaster Tools, which was reportedly scheduled to happen on October 20th.

Our team quickly responded to an unexpected change in Google's scheduling and over the weekend rolled out of an update that will allow you to integrate the new Search Analytics data into your Rank Ranger account by disconnecting the old Webmaster Tools integration and connecting to the new Search Analytics.  We would have preferred for this to be a quick one-click switch, however, Google Search Console requires your authorization through a series of steps.

NOTE: If you connected Webmaster Tools to a campaign during the past few weeks, you may not need to make any change to that campaign. Please check Reports > Search Console > Search Analytics Keywords report and if you see data then that campaign is fine. If not, please follow these instructions:

Disconnect Webmaster Tools from your account



Access your Account Settings

Account settings


Scroll down and select Authorized Connections

Authorized Connections


Locate Webmaster Tools connection and click View Details

Webmaster Tools connected campaigns


Make a note of the Connected Campaign(s) - this is especially important if your account has more than one Google Webmaster Tools account integrated.

Delete the old Webmaster Tools connection by click the trash can icon. After confirming that you have the list of campaigns associated with this connection, click the Yes button to revoke access.

revoke Webmaster Tools access



Add New Search Console Connection



At the top of the Authorized Connections screen, click the Add Connection button and select Search Console.

add Search Console



Review the permissions required and click the Allow button if you want the Search Analytics data integrated into your Rank Ranger reports.

Search Analytics Integration Authorization


Edit the Connection Name (optional) and click the Update button.

edit search console connection name




Disconnect Campaigns from Webmaster Tools



Access Campaign Settings by clicking the Home icon to open the Campaigns screen and click the gear icon corresponding to the campaign that had the old Webmaster Tools connection.

In the Connect section of the left menu click Search Console.

Click the Disconnect button for the Website and for the Connection Name.

disconnect webmaster tools



Connect Campaigns to Search Console



Select the new Connection Name for the campaign and click the Connect button.

connect search console


Select the Website URL that corresponds to the campaign and click the Connect button.

Disconnect website webmaster tools


Archive Historical Data



Archive webmaster tools data

With this update a new feature has been added for archiving historical Search Analytics data. Google has historically provided the last 3 months of data in their reports and if you check the box to allow RangerBot to archive monthly snapshots of your search console data, we will begin doing that for you.

Successful completion of Search Console integration enables the Search Analytics Keywords and Search Analytics Pages reports in addition to Crawl Issues and Site Messages from Google all in our convenient SEO & marketing platform.
About The Author
Rank Ranger is an SEO Platform designed to standardize management and reporting for the digital marketing world by filling the need for a comprehensive online marketing platform capable of tracking & monitoring campaign data, integrated with 3rd party software and services, providing fully personalized and customized reporting, 100% white label automated reports and a branded web interface.




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