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Account Campaigns Classic & Screenshot Views




The Account-wide Campaigns summary that displays on the Home icon - blue Campaigns screen provides a quick overview of all the campaigns in your account. It can be viewed in Classic table or Screenshot layout, or in our highly customizable Pro View.

Account Campaigns screen layout options

Account Campaigns Summary Classic View
 

Campaign Feature Shortcuts

 
Shortcuts to certain features are available in the Campaigns menu, including:
Feature Shortcuts



Add Campaign

 
+ Add Campaign

In the upper right section of the Account Campaigns screen (in any view) you can click the + Add Campaign button to launch the new campaign wizard.
 
Add Campaign




Locate Specific Campaign(s)

 

Search and Filter Options
  • Enter a campaign name (or word in the name) and click the Search button to quickly bring that campaign into view.
  • Select a Profile to filter the Campaigns screen for a specific group of campaigns.
  • Select an Industry to filter the Campaigns screen for a campaigns associated with a specific industry.
    Profile and Industry can be added during the campaign set up process and can also be added or edited in Campaign Settings at a later time.

Campaigns screen filters



Campaigns Pro View

 
Personalized View of Campaign

The Pro View can be individually personalized for the Account Owner and each Account User enabling managers and SEO, SEM, PPC & Social Media Experts and Link Builders to select and save their own settings and view the exact metrics they need every time they log into Rank Ranger.  Learn how to customize Account Campaigns Pro View.

Account Campaigns Pro View



Campaigns Screenshot View

 
The Screenshot view provides a snapshot of each campaign's website home page. Functionality on this screen includes search, filters, add campaigns, access to campaign settings and adjustment of the number of campaigns to view per page.

Use Screenshots View: click the Display button on the right side of the screen, select the Screenshots icon and click the Update button.

Campaigns Website Thumbnail Screenshots View


Classic Table View

 
Campaign Table View allows you to see an overview of ranking performance and status of each campaign's integration with Google Analytics and Google Search Console (Webmaster Tools). Functionality on this screen includes search, filters, add campaigns, access to campaign settings and adjustment of the number of campaigns to view per page.

Classic Display Options

Use Classic View: click the Display button on the right side of the screen, select the Classic list option and click the Update button.


Toggle on or off:

  • Profile: displays a column with the Profile name associated with the campaign.
  • Avg. Ranking:  displays the average rank for the current day.
  • Daily Change: displays the daily rank change (refer to explanation in the next screenshot).
  • Weekly Change: displays the weekly rank change.
  • Monthly Change: displays the monthly rank change.
  • Overall Performance: displays the overall keyword performance change within the campaign from the first day that you added the keywords (Day 1) vs. the current day (Today).  We check and compare only the keywords that are ranked on both Day 1 & Today - and that rank at least in the top 100 search engine results. If a keyword didn't rank at all we can't consider it because we can't calculate it.
  • Google Analytics connection status
  • Google Search Console (Webmaster Tools) connection status

Campaigns Classic table view



Daily Change Explained



Daily Rank Change

In this example, the:
  • Green upward arrow represents the number of keywords that increased in rank since the previous day.
  • Middle number represents the number of keywords that remained the same since the previous day multiplied by the number of Search Engines those keywords are being tracked in for this campaign.
  • Red downward arrow represents the number of keywords that decreased in rank since the previous day.


Overall Performance example

In this example, the up and down arrows followed by percentage numbers indicate the overall increase or decrease in rank for the campaign from creation date until the current day for keywords that were added to the campaign on the first day.
 
overall rank performance
 




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