Search our Knowledge Base

Classic SEO Widgets

Use Widgets to display a summary of rank performance, traffic and demographics data in a colorful graphic bar across the top of reports or use the standalone Widgets report in the Lab to combine a variety of widgets into one colorful report. 

Widgets can be displayed at the top of the Rank Tracker Dashboard and Weekly Snapshot reports, in white label Web Marketing DashboardsClient Dashboards, and can be integrated into White Label PDF Reports.

In order for widgets to display Traffic & AdWords data, the campaign must be properly connected to Google Analytics


AdWords Overview Widget


Present AdWords Transactions or Conversions in a colorful graph comparing Ad Clicks to Goal Completions for the previous 30 days, along with a summary of sessions, ad cost, clicks, number of conversions, conversion rate and goal value all compared to previous period.  The default for this widget is Transactions, but if there aren't any then the widget displays Conversions.

AdWord Overview Widget


Analytics Demographics Widget


The Analytics Demographics widget displays location, age and gender demographics of the visitors to the primary domain during the past month.

Analytics Demographics

In order to view age and gender data, the domain must be using Universal Analytics

Analytics Demographics Error Message

Analytics Overview Widget


The Analytics Overview widget presents Analytics data for the past month including domain traffic, the top channels referring traffic to the site and a breakdown of traffic by device type - Desktop, Mobile or Tablet.

Analytics Overview

Keyword Performance Widget


The Keyword Performance widget shows an overview of the performance including average daily, weekly, monthly and overall Keyword Change, current Keyword Positions and overall keyword position Gains & Loss. 

Keyword Performance

Organic Page Count Widget


The Organic Page Count widget displays the trend of organic traffic and number of unique landing pages over a 12 month period.

Organic Page Count Widget

Performance Summary Widget


The Performance Summary widget provides an overview of your site's performance showing rank distribution of keywords in the campaign, the visibility score for the primary domain and the website's traffic during the past month. 

Performance Summary

In order for the widget to display Traffic data, the campaign must be properly connected to Google Analytics

Performance Summary error message

Share SEO Widgets in Dashboards

Client Dashboard

Classic SEO Widgets can be shared in white label Client Dashboards that provide your client with hands-on interactive reports, by checking the Classic Widgets option in Campaign Settings > Client Dashboard, Graphs & Widgets section.  To configure which widgets display when your client is logged into their dashboard, open the Reports > Graphs section, and Classic Widgets, select the widgets you want displayed and then Save as Default Client Dashboard settings for the campaign.

SEO Widget in Client Dashboard

Web Marketing Dashboard

Individual Classic SEO Widgets can be added to Web Marketing Dashboards anywhere you'd like to display them, by following the instructions for adding reports to dashboard pages.  

display widgets in web dashboard
Learn more about the differences between Client Dashboards and Web Marketing Dashboards, and choose the one that is best for your business.

Report Options

Select date range


  • Click the calendar icon to select the report date range.
Enter custom title

General Settings:

  • Enter a custom report title, if desired.
Widgets report options


Show or Hide
  • Keyword Performance Widget
  • Rank, Visibility & Traffic Widget
  • Analytics Overview Widget
  • Analytics Demographics Widget
  • Organic Page Count Widget
  • AdWords Overview Widget
client dashboard settings

Default Settings:

  • After selecting the widgets that you want displayed, you can save them as Default for the whole account, a profile, the campaign, or a Client Dashboard for the campaign.
Click the Apply Changes button.


Get the ultimate SEO tools with the Rank Ranger Software
Learn More About Rank Ranger