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Bounce Rate

The Analytics Bounce Rate report displays a complete analysis of bounce rates for your primary domain.

Important! To view this report Google Analytics must be configured correctly (please refer to our Google Analytics documentation).

This report has been moved to the Add-ons > Legacy section and will be deprecated at some point in the future, because we have created a much better solution for you. Please use the Marketing KPI report instead.

Understanding the Report Matrix

Bounce Rate	Bounce Rate	Represents the percentage of initial visitors to a site who "bounce" away to a different site, rather than continue on to other pages within the same site. Bounce Rate = Total number of visits viewing only one page / Total number of visits
Keyword	Keyword	Displays the monitored keyword.
Month	Month	Displays the month from the selected time frame.
Organic Bounces	Organic Bounces	Represents the percentage of initial organic visitors to a site who "bounce" away to a different site, rather than continue on to other pages within the same site.
PPC Bounces	Pay Per Click Bounces	Represents the percentage of initial paid visitors to a site who "bounce" away to a different site, rather than continue on to other pages within the same site.
Real Visits	Real Visits	Represents the number of visits that did not bounce away. The formula used to calculate real visits is: Real Visits = Total Number of Visits - Total Number of Visits Viewing Only One Page
Visits Organic	Visits Organic	Displays the amount of traffic generated by organic search results.
Visits PPC	Visits PPC	Displays the number of visits to a website from PPC (Pay Per Click) results on search engines.
Your Traffic	Your Traffic	Displays the sum of your organic visits and PPC visits..

Report Options

Date:

Select From & To Dates

General Settings:

Enter Custom Report Title (optional)

Keywords:

Select the keywords you want included in the report.
Click the Show button.

Please refer to the Report Toolbar and Track tab sections of Navigating Rank Ranger for additional information regarding report views, data export, adding this report to an existing White Label PDF report and more.

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