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PPC
Paid Competitor Intelligence
When starting an ad campaign, research your market by digging into your competitor's big picture ad performance. Our reports help you to see your competitor's keywords, ads, and ad performance.
Research Your Competitor's Ad Performance for Any Market
In order for your advertising to be successful, the language you use must resonate with your audience and every audience is different. Achieving this takes research. By seeing your competitor's ad copy, you can cut your research time in half by understanding what is already working for them.
Gain Insight into Your Competitor's Ads at the Page and Keyword Level
Get a high-level view of your competitor's overall ad performance. Find out what keywords they are bidding on and where their ads are ranking in Google. You can also see what landing page those ads are pointing to. Before bidding on the same keywords, you can also see how competitive those keywords are.
Analyze Where You and Your Competitors Overlap
You can quickly analyze any two or more domains to see where their ad campaigns overlap. This will give you a good picture of what keywords your competitors are bidding on that you are not. You can then take a deep dive into how they are bidding on those keywords, what ads they are serving, and what landing pages they are sending their traffic to. This valuable information can easily be used to expand your advertising reach into new untapped markets.
