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Top Organic Competitors

The Top Organic Competitors report highlights the number of campaign keywords for which competitors are ranked in the top 20 organic search engine results, along with the number of tracked keywords for which the competitor's domain is ranking higher and/or lower than the campaign's primary domain.  Total Search Volume and Visibility Score are included to help provide additional insights.

Launch the Discovery screen to view side-by-side competitor and primary domain rank for keywords ranking on pages 1 and 2 of the search engine results.

Top Organic Competitors report


Top Organic Competitors Report

Top Organic Competitor Report

Top 10 Organic Competitors Graph

View the number of your campaign keywords that the top 10 competitors are ranking for, along with their Visibility Score and the Total Search Volume.

Top 10 Organic Competitors graph

Top Competitor Rank Comparison

Competitors Ranking in Top 20

The comparison table clearly details winners and losers in the race to the top of Google's search engine results. This report provides:

  • Total (overlapping Top 20) Keywords
    Number of Campaign Keywords for which the competitor ranked in the top 20 organic search engine results.
  • Competitor +
    The number of tracked Keywords for which the competitor's domain ranked higher than the Campaign Primary Domain in the Top 20 organic search engine results.
  • Competitor -
    The number of tracked Keywords for which the competitor's domain ranked lower than the Campaign Primary Domain in the Top 20 organic search engine results.
  • Delta
    The number of rank positions that the Campaign Primary domain ranked higher (green) or lower (red) than the competitor domain.
  • Total Search Volume
    The total amount of the broad number of Google global searches in a month for the specified, overlapping keywords.
  • Visibility Score
    Visibility Score is a Rank Ranger metric that is based on the position of ranking keywords and average search volume.

Top Competitor Discovery

Click the Discovery icon to reveal competitor rank vs. the primary domain rank for campaign keywords, along with monthly search volume.
Top Organic Competitor Side-by-Side Comparison

Top Organic Search Competitor Google Global

This organic competition report can be run for Google Global or any Google country-specific search engine. In this example we see that in the Global organic search, has won the top 2 search results positions for campaign keywords, but is a strong competitor having captured the 3rd rank position.    
Top Organic Search Competitors in UK

Top Organic Search Competitor Google US Market

In this Competitor Comparison example, we see that with 10 keywords ranking in the top 10 search engine results, is clearly the winner over with respect to the campaign’s tracked keywords.

Top Organic Search Competitor US Market

Report Options

custom report options

General Settings:

  • Custom Report Title (optional)
  • Limit Results (optional)
  • Include Primary Domain (optional): this show/hide option adds the primary domain to the table. 
  • Show only competitors with the number of keywords in the Top 20 search results greater than 10, 20, 30, etc. (optional)
  • Show or Hide Display columns:
    Total Search Volume
    Visibility Score
Select Keywords


  • Select All or individual keywords
Filter data with Keyword Tags

Keyword Tags:

  • Select keyword tags to filter the report data. 
Keyword tags can be added to individual keywords or in bulk in the Campaign Settings > Keywords screen.
Select a Google Search Engine

Search Engines:

  • Select a Google Global, Google Country-specific or Google Mobile search engine

keyword metrics

Keyword Metrics:

  • Set a Search Volume filter (optional)
Click the Apply Changes button.


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