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Site Audit Overview Report

The Site Audit Overview serves as a summary dashboard and launching point for deep analysis of individual Issues and Pages.

Site audits can be scheduled for any website that is being tracked in the General Settings screen of a campaign. Learn how to schedule a crawl.

Site Audit Overview report
Located in Reports & Tools > Organic Search > SEO Audit

Site Audit Overview

Audit Dashboard

Site Audit Overview

Site Audit of Content

Content Errors, Warnings, and Notices

In this section, you'll find a list of errors, warnings, or notices if any issues were detected during the site audit.

Content errors warnings and notices

Clicking the links in the Content section launches the Pages report filtered for the error, warning, or notice

launch filtered pages report

Content Duplication, HTTPS Support & Content Types

Indexation & Configuration

Redirects, Errors, Noindex, and URL length

In this section, the status of potential performance issues is reported. Clicking any of the items listed launches the Pages report filtered for that issue. 

audit of indexation and configuration

HTTP Status Codes & Crawl Depth

Hover over the sections of the pie chart to view the number associated with the HTTP Status Codes and Pages Crawl Depth. If maximum HTML size warnings exist, a notification displays below the charts. 
Status codes        


Status of Link Types

Issues such as broken internal links, internal links with nofollow, a large number of external links, or an overall high link total are reported in this section. 
Links status

Report Options

select a crawl date


  • Enter a Custom Report Title (optional)
  • Select a Crawl Date from the menu of available crawls
  • Click the Apply Changes button
select a crawl fields


  • 301 redirects
  • 302 redirects
  • 4xx errors
  • 5xx errors
  • Noindex by meta tag
  • Pages blocked by X-Robots-Tag
  • Duplicate page content
  • Missing title tags
  • Missing descriptions
  • Missing H1 tags
  • Duplicate title tags
  • Duplicate descriptions
  • Duplicate H1 tags
  • Multiple H1 tags
  • HTTP content on HTTPS pages
  • Images missing alt tags
  • Thin content
  • Long descriptions
  • Short descriptions
  • Long titles
  • Short titles
  • Broken internal links
  • Broken internal CSS links
  • Internal links with nofollow
  • Broken canonical links
  • Broken external links
  • Broken external JS links
  • Broken external CSS links
  • External links with nofollow
  • Max external links
  • High total links
  • No www resolution
  • Robots.txt not found
  • Redirect loops
  • Redirect chains
  • Meta refresh tags
  • Missing doctype
  • Character encoding missing
  • No viewport tags
  • Max URL length
  • Multiple canonicals on page
  • Max HTML size
  • Slow pages
  • Uncompressed pages
select a crawl charts


  • Original vs. Duplicate
  • HTTPS Support
  • Content Type
  • HTTP Status Codes
  • Pages Crawl depth
  • Click the Apply Changes button

Add to PDF Report

Conveniently add a report or graph with its current settings to a PDF report by hovering over the gold gear icon and selecting Add to PDF Reports

add report to PDF

Select the PDF Report that you want the report or graph added to
select white label report

Drag the new report or graph into the position you want it to display in the PDF and confirm that the Date settings do not conflict with the automated scheduling settings.

Add to Marketing Dashboard

Conveniently add a report or graph with its current settings to a marketing dashboard:

1. Hover over the gold gear icon and select Add to Marketing Dashboard
2. Select the Dashboard (campaign name)
3. Select the Dashboard Page that you want the report added to

add report to PDF

4. Click the "Go to Dashboard" link to further customize the report (e.g., drag it to a specific position on the page, change date settings, etc.)

Refer to the Report Options section for details regarding the display settings, filters and sort options available for this report.

The report date (or date range) is governed by the selected Dashboard date option: Date Selection or Fixed Periods, learn more...

  • Daily reports default to the last day of the selected period
  • Weekly and monthly reports default to 1 month of data
To change the number of weeks or months displayed in a specific report, click the gear icon for any marketing dashboard report element and expand the Date option section, enter the number and click the Save Button.
marketing dashboard report date options

Site Audit Insight Graph

Data from Site Audits and Site Audit Comparisons can be added to Insight Graphs for viewing progress.

Add a Metric
  • In the Data Source menu select Site Audit
  • In the Metric menu select one of the available Site Audit metrics 
  • Add the Metric Name, select a color and the chart display settings you want and click the Save button
Repeat for additional metrics.

Select a metric

Site Audit Insight Graph example

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