This graph shows the results associated with the Key Metric you select (e.g., sessions, page views, goal completions, etc.). The orange line represents the comparison to the previous period.
Traffic Metric Totals
Analyze traffic metrics including the number of sessions, the percentage of those sessions that are new visits to the site, the number of new users visiting the site, the bounce rate, the average number of pages visited per session and the average session duration for visits the site. You can also view the change from a previous time period by selecting 'Compare to Past' with a date range in Report Options.
By selecting to Display Goals in Report Options, you will be shown the Goal Conversion Rate, the Goal Completions and the Goal Value for the selected goal or the total for all your goals if All Goals was chosen.
The Traffic Metrics table displays sessions, the percentage of new sessions, new users, bounce rate, pages per session, average session duration, goal conversion rate, goal completions and goal value per keyword. Note that in the bounce rate column, a lower number indicates a better rate, therefore, the downward arrow is green and represents a positive change.
The AdWords Metrics table displays clicks, impressions, CTR (click through rate), Average CPC (cost per click) and Cost per keyword.
The tables can also be filtered, which allows the user to narrow down what is shown within the table.
Due to the wide variety of options available in this report, we recommend using
which allow you to save a personalized version of a report or graph and create additional versions with different metrics, variables, and styles of that report or graph for the same campaign.
Google Analytics API limits the number of requests from an IP address for a domain each day. If you see a screen in our Analytics section that displays titles but no data, it could be that you/your team have exceeded that threshold by multiple rechecks. Logging in from a different IP address or waiting until the next day should resolve the issue. Please contact us if the issue is not resolved within 24 hours.