Rank Ranger Blog

Our Google SERP Features Search Intelligence confirmed early this morning that there are now ZERO ads to the side of Google search engine results anywhere in the world.

The new Daily Performance Report is a deep dive opportunity for AdWords buyers. It’s data is a sure fire way to track and maximize your PPC campaigns. Using the full breadth of Rank Ranger’s PPC and AdWords reports, you can keep your Google Campaigns profitable and Key Performance Indicators at high levels.

This week we've added rank tracking support for three more Asian search engines:

Haosou and Sogou in China join our Google, Google Maps, and Baidu rank tracking for the Chinese market.

Coc Coc in Vietnam increases our Google, Google Maps, and Bing rank tracking for the Vietnamese market.

Google and John Mueller confirmed yesterday, January 12 that Google ran an update to its core algorithm, the first major shift in 2016.

2015 was a terrific year at Rank Ranger - thank you for sharing it with us!  Development of new features and reports was our top priority and we were happy to fulfill many requests that were submitted through our WeDevelop program. We truly enjoyed brainstorming with customers and beta testers to create new SEO and marketing reports and features. In this post we'll take you on a tour of the new SEO tools and marketing reports we created for you.

Over time Google’s way of measuring SEO friendliness has changed several times. The Panda, the Penguin, The Pirate, The Mobilegeddon - you name it. To provide its users with an even better experience, including online security - HTTP vs HTTPS - has been a trendy topic lately. For a while Google’s own pages: Gmail, Google Search and YouTube have all been HTTPS sites - and from now on, I think it’s time for you all to consider changing to a secure connection.

Google has not confirmed a major algorithm update, yet something big is happening based on our analysis.  Rank Ranger's Features Graph analyzes SERP page 1 features data and stability for more than 100,000 select keywords per day, and it's reporting that RankBrain has ratcheted up its influence in Google’s Special SERP Features - especially Related Search. 

For every day that passes by, more and more Google searches are performed from mobile devices. Therefore, mobile keyword tracking has become an essential part of every SEO's daily work; to monitor improved SERP rankings on mobile devices (in addition to desktops).

In order to make the mobile tracking easier, and less time consuming, I'd like to share our latest platform update in regards to mobile tracking - that Rank Tracker Dashboard now provides indicators of when a Google carousel is included in the mobile SERP, as well as a mobile friendly confirmation from Google.

Google removed the local search filter from its graphical user interface last week, thus preventing users from manually checking rank for a location other than their own.  Previously in the Chrome browser, there was a custom search setting that allowed you to filter search results based on a specific locale. That feature setting is now missing from most countries. How will this affect your rank tracking reports?

Several times before I’ve spoken about Google, Yahoo and Bing - Google being the main (and for many of us, the only) search engine. But recently things seem to have happened, especially from Bing’s side, and the company behind them, Microsoft.

A couple of weeks ago, I wrote about them launching their own Mobile Friendly Test tool, in similarity to Google earlier this year - and just a few days ago they released their top search queries for 2015, sorted by different categories. Another interesting and exciting happening from their side.

Google is hands on in the beginning stages of algorithm changes. Did you know that Human evaluators take Google's website quality guidelines and then look at different webpages and grade the Search results accordingly. These evaluators, take web pages that Search delivers and rate them.

A while back Google launched their mobile friendliness test and made the entire SEO world aware of the importance of optimizing for mobile devices. Not long ago, November 12th, Bing announced their Mobile Friendliness Test Tool as well. Next on the list to announce their mobile friendly label is Yandex, Russia's main search engine.