Digital News

Google’s Knowledge Graph provides an easy reference and quality answer for people’s queries when they look for general answers to research questions. Learn some tips on how to coax the Google algorithm to recognize your website and information in the knowledge graph.

You may remember that I alerted you a few weeks ago that a new Google Panda update was coming soon - well it emerged on July 18th and is reported to be rolling out slowly in the upcoming months. Will it affect your site?

Google's John Mueller was asked in the Webmaster Hangout, what's the best method of launching a new site? Do you wait until every ALT tag, lang ref, meta tag is added and every page is keyword optimized? Or do you launch when the site looks solid, acts responsibly in all links and purposes but is not perfected from a SEO standpoint?

When Google employees talk about the Panda update being run across the web in the next two to four weeks, we all want to understand more about how the algorithm changes might affect the sites we manage because historically, Google Panda and Penguin updates have disrupted rankings across the entire web.

For some time Wikipedia, Google’s highest ranking website has been planning a change in its domain protocol; from HTTP to HTTPS. Now that it's happened, the new Google Search ranking signal, HTTPS, has created ripples across the web when Wikipedia's new website took effect.

You know the feeling when you’re running for your life, only to find out that your favorite store closed 5 minutes before your arrival? Or when you’re typing a destination for a special occasion into your smartphone’s navigator and shortly find out that the GPS obviously did not tell you that the store isn’t open on Sundays. From now on this situation is history...

What is the Yahoo Shuffle? It's difficult to accurately define without having access to the actual search algorithm, so I'll take you through the symptoms. It's sort of like a casino game, and you can play too... simply enter a search phrase in Yahoo and click the Search button to spin the roulette wheel for search results.  Now open a different browser and conduct the same search in Yahoo.  If I were a gambler, I think it would be a pretty safe bet you won't find matching results. Join me on a journey through Yahoo search...

Often Google Search Results will include links and descriptions that are not for the target page you intended your audience to reach as the result of a search.  That landing page may not be optimized for conversion and therefore can lead to higher bounce rates and less time spent on the site, both detrimental to rankings.

If your local rankings have demonstrated extreme rank changes recently, it's quite possible that the site you're managing has been bitten by a Google Geo Location bug.

Googlebot is scanning your site constantly, pulling SERP descriptions, and a lot of algorithmic information to create Organic Search results, snippets, Knowledge base graphs, local map results, etc. John Mueller advises that improving clickthrough rate can help rank.

Google's Webmaster Central hangouts demonstrate that they have a powerful, yet caring hand in all matters related to internet and search,but can we reconcile AdWords Paid vs. Organic search?

Google's new (beta) version of their Search Analytics report is cool, but the user-experience leaves much to be desired.