Digital News


The History of the Google Panda Algorithm Update

The Google Panda Algorithm originally rolled out in February 2011, and has been given a number of refreshes since then. It was rolled out to target link farms and low quality content sites. In this post you are able to follow the history of the algorithm, view more information about it and get tips on ways to recover from Panda related penalties.

Google Webmaster Hangout on Penguin 3

In yesterday's Google Webmaster Hangout, John Mueller confirmed that the Penguin algorithm update is still rolling out. Launched more than 2 weeks ago, it is slowly rolling out to index all sites that have made improvements after being affected by the previous Penguin, and to target new sites that may have been missed in the last update.

Bing's Emoji Search

With Bing's latest search update you can search using emojis and get the results you're looking for. As mobile devices become a permanent attachment to our lives, emoji have become an everyday form of communication from text messages to social media posts. Bing realizes the importance of this language and therefore have included this functionality into their search engine. 

Googlebot Wants Your Javascript, CSS & Image Files

Google Webmaster Guidelines have been updated with instructions to allow Googlebot to access Javascript, CSS and image files for optimal search results.

Google Pirate Update Fights Piracy

Have you noticed a major drop in rankings for sites that host pirated content or violate copyright laws? We've learned that Google has rolled out a new Pirate Update, similar in behavior to the one they pushed out more than 2 years ago with the goal of helping copyright owners fight pirates.

Google's Penguin 3.0 Algorithm Update Impact

Are you one of the many webmasters and SEO professionals who have been anxiously anticipating the arrival of the latest Google Penguin Update?  Google has confirmed that they rolled out the Penguin 3.0 update on Friday and our Rank Risk Index accurately reported major Google SERP fluctuations.

Is the Penguin Refresh Here?

In September John Mueller announced that a Penguin Update would most likely happen before the end of 2014. This meant that we needed to monitor our Rank Risk Index more closely, and it paid off. Take a look at this weekend's activity...

Google Panda 4.1 Targets Low Quality Content

Panda 4.1 is set to improve the algorithm by identifying low-quality content with better precision, resulting in greater diversity of high-quality sites in search results.

Farewell to the Yahoo Directory

Nearly 20 years ago, the Yahoo Directory was born. With a hand-compiled list of websites, it was something revolutionary for its time, and was certainly the industry leader for a number of years. The only site to overtake Yahoo! has been Google. Yahoo's announcement reflects the end of the web directory era.

New Google Search Result - Structure Snippets

Google's constant upgrading of search results has gained a new addition, the Structured Snippet. This is an addition to regular results, giving more information that is relevant to the query. The information comes from the knowledge graph and is shown within the search result snippet. 

Google Brings Back and Upgrades My Maps

Google is constantly introducing more personalized features across its products and maps is no different. Now with the upgraded My maps, you can also share routes and destinations with the public, and get some inspiration from other people's maps! 

Get Ready for Penguin 3.0

In the latest Google Hangout an interesting question was asked, with an even more interesting answer: "Will the Penguin 3.0 launch in 2014?" John Mueller's guess is yes. It seems that there will be an update, and we will be told when something is happening. 



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