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Podcast: In Search SEO
SEO Glossary
State of the SERP 2018
Visual Guide to SERP Features
The Ultimate SEO Glossary
This SEO glossary is a comprehensive resource explaining 200+ professional terms. New terms are constantly being added to the glossary to reflect changing technologies, SERP features, services, and tools.
All
#
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
server responses
metrics
tools
on-page
serp features
links
local SEO
black hat
navigation
coding
link
ppc
search console
domains
content
google algorithm
Google algorithm
local seo
serp feature
mobile seo
social media
AI
on page
domain
#
200 OK Status
server responses
301 Redirect
server responses
302 Redirect
server responses
404 Error
server responses
A
Above the Fold
metrics
Affiliate
tools
Aggregation sites
tools
Alexa Rank
metrics
ALT Text/Tag
on-page
AMP
serp features
Anchor Text (link text)
links
API
tools
App indexing
local SEO
App Packs (App Boxes)
serp features
Autosuggest (Autocomplete)
tools
B
Backlinks (inlink, incoming link, inbound link)
links
Black Hat SEO
black hat
Bookmarks
navigation
Bot (robot, spider, crawler)
coding
Bounce rate
metrics
Breadcrumbs
serp features
C
Cached link
link
Cached page
link
Call to Action (CTA)
on-page
Canonical Tag
on-page
Carousel (SERP feature)
serp features
CCTLD
domains
navigation
Citations
local SEO
Click fraud
black hat
ppc
Cloaking
black hat
CMS (Content Management System)
tools
Comment spam
black hat
Conversion
metrics
ppc
Conversion rate
metrics
ppc
Cookies
coding
CPC
metrics
ppc
CPM
metrics
ppc
Crawl Budget
search console
Crawl Depth
search console
Crawl Errors
search console
Crawl Frequency
search console
Crawl Rate
search console
CSS (Cascading Style Sheets)
coding
CTR (Click Through Rate)
metrics
ppc
search console
Cybersquatting
domain
D
Deep links
links
Direct Answer (aka Quick Answer, Answer Box)
serp features
Disavow Backlinks
search console
Discover More Places
serp features
DNS (Domain Name System)
domains
navigation
DNS server (Domain Name System Server)
domains
navigation
Domain name
domains
navigation
Domain name registrars
domains
navigation
Doorway Page (aka Gateway Page)
black hat
Duplicate Content
on-page
content
F
Favicon
on page
Featured Snippet (SERP Feature)
serp features
Fetch as Google
search console
FTP (File Transfer Protocol)
coding
G
Google Analytics Tool
metrics
tools
Google Analytics Tracking Code
tools
Google Cached Links
link
Google Dance
google algorithm
Google Fonts
tools
Google for Jobs
serp features
Google Home Service Ads
serp features
Google Hummingbird
Google algorithm
Google Juice
links
Google MapMaker
local seo
Google My Business Directory
local SEO
Google Optimize
tools
Google Panda
Google algorithm
Google Penguin
Google algorithm
Google Pigeon
Google algorithm
Google Play Store
domains
Google Possum
Google algorithm
Google Posts
serp feature
Google Sandbox
link
Google Search Console (Webmaster Tools)
tools
Google Trends
metrics
tools
Google Webmaster Guidelines
search console
Googlebot
coding
gTLDs
domains
H
Hamburger Button
coding
Head Tag (in HTML)
on-page
Hits
metrics
Hreflang Tag
on-page
HTML (Hyper Text Markup Language)
coding
HTML Headings
on-page
HTTP
navigation
HTTP headers
server responses
HTTPS
navigation
I
Iframe
coding
Image Thumbnail
serp features
Images Box
serp features
Incognito Mode (Private Browsing)
tools
Indexed Pages
on-page
search console
Internal Link
links
IP Address
navigation
iTunes App Store
mobile seo
J
Java
coding
Javascript
coding
K
Keyword
on-page
Keyword Cannibalization
on-page
content
Keyword Density
metrics
Keyword Planner
tools
Keyword Research
on-page
content
Keyword Stuffing
black hat
Knowledge Graph
serp feature
Knowledge Panel
serp features
L
Link
links
Link Bait
links
Link Building
links
Link Condom
links
Link Exchange (Reciprical Link)
links
Link Farm
black hat
links
Link Hoarding
links
Link Juice (Link Love)
links
Link Popularity
links
Local Finder
local SEO
Local Pack
serp features
Local SEO
local SEO
Long Tail Keyword
on-page
content
M
Machine Learning
AI
Manual Action Penalty
search console
Meta Description
on-page
Meta Keywords
on-page
Meta Tags
on-page
Metadata
on-page
Mirror Site
navigation
Mobile SEO
mobile seo
Mobile-First Indexing
Google algorithm
N
Natural Language Processing
AI
Nofollow
links
on-page
Noindex
on-page
server responses
O
Online Reputation Management
tools
Organic Links
links
Organic Search Results
google algorithm
Organic Traffic
metrics
P
Pagerank (PR)
metrics
Pagespeed
metrics
tools
Pageviews (Impressions)
metrics
People Also Ask
serp features
Phone Feature
serp features
PPC
ppc
R
Rank Tracking
tools
RankBrain
Google algorithm
Redirects
server responses
Referrer String
metrics
navigation
Related Search
serp features
Responsive Web Design
coding
Reviews (Stars)
serp features
Rich Cards
serp features
Robot.txt File
coding
ROI
metrics
RSS Feed
coding
S
SAB (Service Area Business)
local SEO
Search Box
serp features
Search Operators
tools
SEM (Search Engine Marketing)
ppc
SEO Friendly URL
navigation
SEO Toolbars
tools
SERP (Search Engine Results Page)
serp feature
SERP Features
serp features
Server Log Files
coding
Similar link (on Google)
serp features
Sitelinks
serp features
Sitemap
coding
SMM (Social Media Marketing)
social media
Social Bookmarking
social media
Soft 404 Error
server responses
Spamdexing
black hat
Spider Trap
black hat
Structured Markup
coding
Structured Snippets
serp features
Subdomain
domains
navigation
T
TF*IDF
on-page
Things to Do / Top Sights (SERP feature)
serp features
Time on page
metrics
Title (Page Title)
on-page
Top Level Domain (TLD)
domains
Top Stories (aka News box)
serp features
Twitter feature (SERP feature)
serp features
U
Uniform Resource Identifiers (URIs)
navigation
URL (Uniform Resource Locator)
navigation
URL Parameter
navigation
User Generated Content (UGC)
content
V
Video Thumbnail (SERP feature)
serp features
W
Web 2.0
coding
Web Scraping
coding
White Hat SEO
local SEO
mobile seo
content
on-page
links
google algorithm
Whois
tools
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